Crafting visuals and editing videos for Dyson
In the 2023 Dyson 'GUSTS' project, I served as a 3D and motion designer within a small team.
Our objective was to create a compelling visual identity and narrative for the 'O-Wind' multi-directional turbine, a collaboration between Dyson and O-Innovations Ltd, the 2018 winners of the James Dyson Award. My role involved crafting 3D scenes and turbine models and producing an engaging marketing video using Blender 3D, After Effects, and Adobe Suite.
Dyson Gusts.
Feedback
The 1-week project resulted in an engaging video set to the song "Virtual Insanity", effectively showcasing my team's visual identity to a wider audience.
Additionally, I created a suite of 3D mockups, which provided viewers with various perspectives of the turbine. Impressed by my vision, the O-Wind team approached me to discuss further ideas and concepts beyond the initial project scope.